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Social Media, Marketing and Online Strategy

The term 'social media' is thrown around a lot today and understanding how to integrate social media strategies into your company's promotional activities can be confusing and frustrating.  However, most savvy marketers and business owners understand that high quality content as part of your social media strategy can turn a website or web presence into a magnet for potential customers.

Think of regular media as a one-way street where you can read a newspaper or listen to a report on television, but you have very limited ability to give your thoughts on the matter.  Social media, on the other hand, is a two-way street that gives you the ability to communicate too.

But where do you start, a website, a Facebook page, Flickr account, a Twitter account a YouTube profile or even a LinkedIn page - understanding the social media and marketing landscape can be confusing for those who have not followed this path before.

Pyksis can assist your company in developing a sustainable and successful online social media and marketing strategy fit to the needs of you and your client base. 

We have assisted small technology companies increase their online profile making them more accessible and visible to global markets.

Remember, owning your company's URLs for Facebook, Twitter and YouTube can add significantly to your intellectual property (IP) portfolio.